The FIFA World Cup is often considered to be one of the greatest sporting occasions in the world, and that has been the case, really, ever since its inception. With that in mind you’d think the women’s equivalent of the competition would, or should, be just as big – but that just isn’t the case. It’s been painfully evident for the longest time now that there is a distinct lack of care for women’s football and everything it represents. Perhaps that’s due to a lack of advertisement or marketing on behalf of FIFA, but when push comes to shove, we’d argue that the past doesn’t really matter all too much. What does matter is that we’ve always got the capacity to make change as we look ahead to the future, and that’s exactly what we’re planning on doing – alongside thousands upon thousands of other fans over the course of the next few months.
The time has come
The Telegraph is reporting everything you need to know regarding the start of the Women’s World Cup this summer, whereas FIFA themselves are doing the same thing, and are even encouraging people to take part in a Bracket Challenge. Beyond all of that, though, it’s important for there to be a light shining on this tournament from the first game until the very last. We need to be able to promote the women’s game, because if we do so in a diverse and creative manner, then more and more young girls are going to find themselves being inspired to go into the sporting world. It may not even necessarily be football specific, but if they can realise that there’s a goal out there ready and waiting for them to pounce on, it could lead to some really great things.
‘We wear no mark; we belong to every class; we permeate every class of the community from the highest to the lowest; and so you see in the woman’s civil war the dear men of my country are discovering it is absolutely impossible to deal with it: you cannot locate it, and you cannot stop it.’
The rise begins now
The surge of trying to get women’s voices heard is a neverending battle, and it will continue long into the night. It sounds pretty cliché to try and piggyback off of such a legend, Emmeline Pankhurst, but we aren’t trying to do that. What we’re trying to do is open the eyes to the masses of what is possible in life, especially if you work hard enough.
If you’re thinking about tuning into the Women’s World Cup this summer, then great, but if you aren’t, then we’d highly suggest you consider changing your mind. Even if you only sit down and watch just a few minutes of action, at least you’ve given it a chance. You’ve allowed yourself to open your mind to the possibilities that are out there, and for a tournament of this magnitude in this kind of era, that’s going to be really important.